LEARNING POOL

07/11/2017

The Internet has revolutionized the human lifestyle up to a great extent. Today, people get all the requisite information from the web within a matter of seconds which wasn’t this easy at any time of the past. This is very much true in the case of traveling and tourism...

02/11/2017

If a traveller has any suspicion about the quality or authenticity of your hotel, it’s very unlikely they’ll book with you.

A lack of published reviews and a lack of photos are two of the biggest red flags for guests when browsing hotels. To someone viewing a hotel on t...

The photographs a hotel uses can act as a powerful tool of customer persuasion. That’s why it is absolutely crucial to choose the best images for your hotel website.

After all, travel is a sensory experience and engaging images provide a way of connecting with potential...

At last year’s Skift Global Forum in New York City, Andy Wang, the CEO of 500px, discussed how travel brands can dramatically improve customer engagement levels by using the right types of photos and visuals.

By studying reactions to different images, Wang’s team made a...

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