LEARNING POOL

As part of our Virtual Coffee Chats with hotels, we’ve learned that many hotels, particularly in Europe, have had increasing calls from travelers that want to cancel their non-refundable reservations made through OTAs due to coronavirus travel restrictions. As OTAs are...

While OTAs may seem like competition, they are, in fact, important distribution channels that move hotel room inventory and increase the hotel’s visibility in the market. But what is the best way to manage these channels? The Rainmaker Guide to Revenue Management ident...

03/11/2017

Across the hospitality and travel industry, technology continues to transform the way people do business.

If your property is not adapting with the times, chances are you will be left in the dust as your competitors capture the most motivated and interested travellers f...

31/10/2017

Online booking is not a convenient feature for travelers today — it’s an expected necessity when they visit your hotel website.

Many guests are looking to book directly on hotel websites because it is often simpler and easier for them. They can reserve their rooms and p...

31/10/2017

Direct bookings are an important and valuable part of your hotel revenue management strategy, as these powerful bookings allow you to maximise the revenue you earn per customer.

However, it’s impossible for you to rely on direct bookings alone.

In order to be successful,...

31/10/2017

Your distribution strategy, in many respects, is the key to your reservations success at your hotel.

The more you distribute the rooms and services that you offer at your hotel, the more guests you will attract and the more your hotel will grow.

Developing an effective d...

Introduction

Channel managers are invaluable to properties of all sizes. Once just a “nice-to-have” channel managers have become a virtual “must-have” over the past decade. Large hotels have been using channel managers, or something like it, for decades, but now they’re...

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